Editorial: The Competition for Social Audio Is Getting Interesting

Twitter versus Clubhouse: who will win the battle for social audio?

I’ve written twice this week about Clubhouse (here and here), and I remain endlessly fascinated about social audio apps in general, and the two leading apps, Twitter Spaces and Clubhouse, in particular. It would appear that the competition between Twitter and Clubhouse is beginning to heat up, with Twitter working aggressively to add users and features while Clubhouse seems to be experiencing some growing pains. While Clubhouse has the early lead, Twitter is making slow but steady progress, particularly in support for Android users.

Late this afternoon, I listened to a Twitter Spaces room where the future of Twitter was discussed at length, and it is clear that the new push is towards attracting content creators and providing ways to effectively monetize the platform for them. Twitter product lead Kayvon Beykpour tweeted today about just how far Twitter Spaces has come in only four months:

Anyone of Twitter with more than 600 followers can now host their own Twitter Spaces room, which anybody on Twitter can listen to and join in, without any limit on how many people can be in the room (Clubhouse rooms are capped at 5,000 people). Also, Twtter Spaces supports both iOS and Android devices, although Clubhouse is expected to roll out Android support sometime in the next month.

Also, Clubhouse does not have a direct message ability, relying instead on people putting Instagram and Twitter links in their bios so that people can contact each other. Of course, Twitter already has direct messaging built into the platform (although celebrities and other people can choose to turn that feature off).

All this means is that social audio is still anybody’s game to win. While Twitter Spaces is lagging behind Clubhouse in terms of overall features, Twitter has something that Clubhouse does not: a much larger potential audience (192 million users). In other words, once Kayvon and his team work out some of the bugs and add more features, they could potentially have a hit on their hands. And Facebook, with 2.8 billion user accounts and deep pockets full of profits from advertising, has the potential to come in and steamroller over both Clubhouse and Twitter Spaces.

(By the way, the Twitter Spaces room I was in crashed abruptly…it would appear that there are still quite a few bugs to iron out!)

Stay tuned; things are about to get really interesting!

Second Life Steals, Deals, and Freebies: How to Pick Up 287 Womenswear Gifts (Including 176 Fatpacks) for Only L$20!

I received a tip that Scandalize and its sister store, Melody, had a brand new skybox location for their group gifts, so I paid a visit.

What a bonanza! To the left from the central fountain is the Scandalize group gift room, with 29 shoe fatpacks, 24 outfit fatpacks, and an additional 104 gifts of women’s clothing and footwear! Many of these are older group gifts which you might already have picked up, but I noticed some new items as well.

On the far side of the fountain is the new Scandalize Outlet, where if you join their Scandals SL Frees & News group for free, you can scoop up 123 womenswear fatpacks! Again, many of these were available at the old outlet location, but I spotted many new ones as well, so it’s well worth a revisit.

Finally, to the right of the fountain is the Melody shop, with seven group gifts you can pick up if you join the Melody group for free (just click the panel on the gift wall):

Two hundred and eighty-seven gifts for only L$20 works out to a staggering L$0.07 per gift, which is easily the best deal on the grid! So, what are you waiting for? Here’s your taxi.

Happy freebie shopping!